第六十一章 我看重的是你这个人(1/5)(2 / 2)

整部电影,100分钟没到。</p>

《爱有来生》改编自《银杏,银杏》,原著怎么样,张俊生没看过。</p>

单就这部片子而言,节奏平缓、叙事流畅的爱情故事。</p>

《爱有来生》讲了个用一句话就能概括的故事,一颗千年银杏树下的一只鬼,对他前世深爱的女人婉婉道出前世记忆。</p>

电影拍得唯美感伤,张俊生却各种皱眉…</p>

这不好骗啊…</p>

接近6000万做了这么一个东西?</p>

巨坑!</p>

张俊生看了看俞妃鸿:“做电影跟做买卖是一样的,肯定得知道自己的这个产品的市场有多大,谁是自己的客户,如果连这个问题都不清楚,那生意肯定是做不下去。飞鸿姐,《爱有来生》的目标观众是什么人,这么群体有多大吗?”</p>

“…应该是女观众吧?有多大?这个我真不知道。”</p>

俞妃鸿从来没考虑过这些,她思考的只有怎么才能把电影拍的更好——这是她十年的梦想!</p>

问题来了,投资人希望的是电影能赚钱,至少不能亏本!</p>

但是,听俞姐姐的意思,她拍电影只是为了满足自己…</p>

这电影要是交给张俊生,他能1000万拍完,效果一点不会差——找当地政斧要政策,找个旅游公司搭伙,这都是钱啊!</p>

俞姐姐光是选景,就跑遍了滇省的古刹,总算在一处极为偏僻的地方找到了合适的寺院。</p>

然后呢,直接就租下了…</p>

还是赵义军帮忙跟当地政斧搭的线,这才节省了1000万的制作成本…</p>

鬼知道她是怎么花的钱!</p>

6000万拍一部文艺片…</p>

“目前,中国的观影主力依然是上班族,这个族群中女观众最青睐的是喜剧片和爱情片。在85后、80后的年轻女性群体中,爱情片的喜好程度分别达到67.9%与66.3%。根据相应数据分析,爱情片目前的天花板大概在1亿左右!”</p>

“一亿…那我可能要你亏钱了…”</p>

俞妃鸿虽然对电影制作不是很敏感,但她也知道出品方最多赚四成,也就是说,一个亿的票房,出品方最多能分四千万…</p>

张俊生笑了笑:“…爱情片是个大概念,可以细分为很多种,而《爱有来生》并不是女白领青睐的都市爱情片,而是民国故事,离大家的生活特别远,对这个族群来说几乎没有什么吸引力,打的又是人鬼恋的旗号,这个题材在八、九十年代可能比较受欢迎,放到现在有些过时了,因此,《爱有来生》的受众其实很狭窄。”</p>

“女白领这个群体是伴着互联网成长起来的,看韩剧、日剧、美剧、英剧,看各种好莱坞电影,阅片量相对比较高,对电影的要求也比较高,很多人一看题材,一看内容简介就直接把《爱有来生》排除了,根本不会进电影院!”</p>

“至于明星阵容…老段的票房号召力不高,你的票房号召力…也不是很高,这么说吧,如果按照正规宣传途径,《爱有来生》的票房最多4000万!”</p>

俞妃鸿脸色有点难看…</p>

她可能认为张俊生在匡她…</p>

也有可能真的信了!</p>

张俊生接着道:“《广岛之恋》的法国导演阿伦·雷乃曾说过,我的电影投资最好不要超过75万美金,因为我的观众只有这么多。我的片子是极其小众的,如果超过75万美金,我不能保证我能够回收资本,会让老板遭受损失,这件事情是我不能做的!”</p>

“不管用什么办法创作,只要故事精彩。换句话说,你生产一个商品会有各种方式,但你的目的只有一个,作为投资者来讲,你必须要把成本降低,在没有利润的情况下,必须要保本,这是商业里最基本的一个要求,因为资本是必须要回报的。”</p>

“那你当初为什么答应投资?”</p>

“…我看重的是你这个人!”</p>

赵义军咳嗽了一下…</p>

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